(Image Credits: Pinterest)
This year, it falls on Thursday, October 29th, 2026. Karwa Chauth is a festival of devotion, anticipation and quiet romance. With married women fasting for the well-being and a long, healthy life of their husbands, it begins before sunrise with sargi and concludes in the evening with puja and the moonrise ritual. With time, as everything evolves, our festivities and traditions are seeing better days as well. Nowadays, it is more about valuing an equal partnership that is more expressive. Husbands now fast alongside their wives, share the rituals, and help break old stereotypes in the process. This brings the couple closer to each other, further strengthening their eternal bond and making the festival more about togetherness rather than sacrifice. And if love is being redefined, so too must the jewellery that marks it. (Image Credits: Pinterest) For generations, gold has been the signature in Indian households, to the point that jewellery predominantly meant gold. the modern woman does not choose her jewellery on outdated metrics While gold remains timeless and auspicious. Presently, her jewellery choices reflect her personality- bold, confident, and unapologetic. The new Karwa Chauth statement is not golden- it’s multihued. Become the new-age Karwa Chauth bride Coloured gemstones are having a moment and rightfully so. They carry the kind of poetry that gold alone cannot always express. A royal blue sapphire evokes loyalty and depth, while a deep emerald speaks of renewal. A fiery ruby carries passion, while a blush morganite feels tender and romantic, and vivid tanzanite or Paraiba-toned stones feel bold and unforgettable. This shift feels both aesthetic and cultural at a time when coloured gemstones are being used as core design language rather than mere accents in bridal and occasion jewellery. Designers are also embracing stones like aquamarines and spessartites for more distinctive expressions. This is especially meaningful for Karwa Chauth. The festival is about honouring the moon, being your most beautiful self, and celebrating a bond. A multihued gemstone jewel becomes a personal emblem of that bond, a statement chosen with intention. Breaking barriers, beautifully Husbands are challenging notions by fasting for their wives, establishing that devotion has no gender. Thus, with changing norms, a woman choosing bold coloured gemstones over conventional gold also challenges the idea that bridal and festive jewellery must look traditional. The modern woman is revisiting tradition. She may wear red while awaiting the moon. But she may pair her classic attire with an emerald choker, a sapphire-and-diamond ring, a ruby pendant, or sculptural earrings set with tourmalines, spinels and aquamarines. Her jewellery becomes deeply personal – an extension of her layered personality. Gemstones, with their rich hues, are here to leave an impression of their own without replacing gold. Karwa Chauth as an occasion is more about emotion, and that allows room for colour While gold holds its own. A gemstone can commemorate not just a first Karwa Chauth but also other milestones like anniversaries, a professional win, or simply a woman’s decision to celebrate on her own terms. (Image Credits: Pinterest) Styling the multihued bride Every woman is special in her own way, and with this Karwa Chauth, her jewellery choices can lean more toward storytelling. Each colour resonates with a sentiment: a red lehenga or saree gains new depth with emeralds and diamonds, while ivory, champagne, or pastel outfits look striking when paired with sapphires, tanzanites, or rubies. For those who love maximalism, mixed gemstone jewellery- where several colours coexist in one piece- captures the spirit of a modern, multifaceted relationship. Choosing one hero piece, the jewellery equivalent of a love letter, can make the celebration more personal. A statement ring, a bold pendant, or dramatic earrings look captivating to others while being unmistakably yours. This Karwa Chauth, as couples revisit traditions to make them equal and all the more beautiful, lets jewellery weave the evolution into a story of bold, luminous, and beautifully unafraid love. ( Inputs by: Rhea Poddar Loyalka, Creative Director, Deshya by Ma Passion) You use AI every day. Now get your AI Quotient. Take the AIQ test Get the latest Lifestyle News and more. Download the TOI app.
Karwa Chauth today is no longer about a woman fasting for her better half alone.



