The London-based company has announced that three months after opening its first Indian flagship store in Bengaluru’s Indiranagar, it has become a major revenue generator, raking in over $1.3 million (approximately Rs 12.4 crore). The store, which opened on February 14, has attracted over 61,000 visitors in its first three months, said Nothing co-founder and India head Akis Evangelidis. Nothing is celebrating a massive win in India.
90 days ago, we opened our Nothing Store, Bengaluru. Located on the 100 Feet Road, the 5,032-square-foot store spans two floors and has been designed to look more like a 1970s industrial workshop than a traditional retail shop. With it, we wanted to have a physical manifestation of everything we stand for: art, design, community, and engineering excellence. The team did an amazing job delivering on this, and the response has been incredible ever since we opened. With exposed concrete, steel, and glass, the design mirrors the transparent aesthetic of Nothing’s smartphones and earbuds.