Eveready enters liquid vaporiser market, eyes 2-4% share: The wider industry impact

Eveready enters liquid vaporiser market, eyes 2-4% share: The wider industry impact

Anirban Banerjee, chief executive officer of Eveready Industries India

Banerjee said: “Eveready has always been in the business of bringing power and convenience to consumers, and our portfolio has evolved as their needs have changed. Our entry into mosquito protection is a natural extension of this approach, allowing us to bring our expertise in portable and rechargeable power into a new category. The product allows consumers to unplug mosquito protection and use it where they really need it.”

With Eveready ULTIMA Liquid Vaporiser, India’s first portable liquid vaporiser, we are making mosquito protection more convenient and adaptable to the way consumers use their spaces today.

Incidentally, batteries now account for 63-64% of Eveready’s revenue, while non-battery business is 36%. You Can Also Check: Gold Rate in Kolkata | Silver Rate in Kolkata | Bank Holidays in Kolkata | Public Holidays in Kolkata | Kolkata AQI | Weather in Kolkata | Petrol Price in Kolkata | Diesel Price in Kolkata | CNG Price in Kolkata | LPG Price in Kolkata

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