Seahawks defeated the Kansas City Chiefs 20-3 in Week 7 before teasing Travis Kelce and Taylor Swift with an Eras Tour-inspired friendship bracelet (Getty Images)
After a commanding 20-3 victory on Sunday night, Seattle took a playful shot at Travis Kelce and Taylor Swift with a friendship bracelet and a two-word message that carried several layers of meaning. The phrase is also the title of a Taylor Swift song from her 2017 album Reputation , making the reference difficult to miss. In July 2023, Kelce attended Swift’s Eras Tour concert in Kansas City and hoped to give her a friendship bracelet with his phone number on it. Their relationship began a few months later, and the couple married in July 2026. Seattle’s defense held Kansas City to 213 total yards and just three points, the fewest scored by a Patrick Mahomes-led offense since Week 7 of 2021. Seattle’s offense had its own standout performer in Jaxon Smith-Njigba, who caught nine passes for 150 yards and a touchdown. The bracelet was a playful extra, but the 20-3 result was the real statement.
Seattle shared a photo of a friendship bracelet spelling out “Seahawks Win” and paired it with the caption “End Game. The score told only part of the story. The post drew on Swift’s Eras Tour tradition and Kelce’s famous attempt to give the singer a bracelet bearing his phone number. It was a clever addition to a night when Seattle had already made its point on the field. For fans who followed Swift and Kelce’s early relationship, the bracelet carried an extra joke. He later explained that he had been unable to get it to her. Seattle’s post connected that story to the result on the field. The Chiefs had just suffered a heavy defeat, and the Seahawks turned the moment into a joke about one of the NFL’s most famous couples. It was a small social media move, but one designed to reach far beyond the usual football audience. The Chiefs also failed to reach the red zone, a rare breakdown for an offense built around Mahomes’ ability to create scoring chances. His production helped keep the pressure on Kansas City, while the Seahawks’ defense made sure the visitors never found a rhythm. The online reaction was less straightforward. Some fans enjoyed Seattle’s joke, while others argued that bringing Swift into a football rivalry was unnecessary, especially since she was not part of the game. That split response gave the post a life beyond the final score. For Seattle, though, the main message was simple. Get the latest Sports News and Live updates. Download the TOI app.
The Seahawks beat a previously unbeaten opponent convincingly, then found a way to make the victory memorable online.
Kelce finished with four catches for 44 yards after going without a reception in the first half. The timing helped, too. Kansas City entered the game unbeaten, while Seattle delivered a performance that left little room for argument. The Seahawks did not need the post to explain the result. They had already done that over four quarters. He also moved into fifth place on the NFL’s all-time receptions list, a notable personal milestone that came on a difficult night for his team. Join conversation Share your thoughts in the comments Be respectful · TOI community guidelines