Customers at a jewellery shop in Nashik city on Friday
Jewellers said the traditional appetite for the yellow metal remained strong despite its steep price over the past 12-15 months. Market sources estimated that Nashik city’s jewellery market clocked a business of around Rs 110 crore on Dhanteras, compared to around Rs 90 crore on the corresponding festive occasion last year, an increase of over 20%. Gold prices for 24-carat stood at around Rs 1.42 lakh per 10 grams, excluding GST, on Friday, compared with around Rs 1.29 lakh per 10 grams on Dhanteras last year. On Dasara, celebrated on Oct 20 this year, the price was higher at around Rs 1.45 lakh per 10 grams. Silver was trading at around Rs 1.90 lakh per kg, excluding GST, on Friday, compared with Rs 1.69 lakh per kg on Dhanteras last year.
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With gold hovering at high levels, jewellers said customers were more selective about the weight and value of their purchases this year. We don’t want to skip it,” said city resident Ramesh Bhavsar. Vivek Kuber, a city-based trader, said, “Muhurat Trading takes place on Dhanteras, when business owners buy essential items such as bill books, diaries, pens, stamps, files, folders, holders, ink pads, and other stationery products. Omkar Salokhe, an Ayurveda practitioner from Kolhapur, said, “Lord Dhanvantari is worshipped as the father of Ayurveda.
Nashik/Kolhapur: Neither high gold prices nor tighter household budgets could keep buyers away from jewellery outlets on Dhanteras . In Nashik, buyers opted for lighter ornaments and smaller coins to preserve the tradition of bringing home the precious metal despite the rising prices. Similarly, gold and silver showrooms in Kolhapur saw a steady stream of customers, as Dhanteras is considered an auspicious day for purchasing valuables. Glittering displays, festive offers and families shopping for gold coins, necklaces and wedding jewellery set the mood at stores across the city. In Kolhapur, stationery shops also saw heavy footfall, with business owners observing the traditional practice of ‘ Muhurat Trading ’ by purchasing essential items for their businesses. We purchased all the stationery items needed for our business until next year’s Dhanteras. Doctors and medical practitioners in Kolhapur worshipped Lord Dhanvantari at their workplaces on Dhanvantari Trayodashi, marking his birth anniversary. Lord Dhanvantari is regarded as the father of Ayurveda and physician of the gods. Download the TOI App.
“Gold has become expensive, so we may buy less than last year, but buying something on Dhanteras is a family tradition. Jewellery markets in Nashik and Kolhapur witnessed a festive rush on Friday, with people stepping out to purchase gold, silver and other precious metals to mark the auspicious occasion of Dhantrayodashi . On Friday, we performed rituals and worshipped his idol at our hospital, praying for health, wealth and prosperity.