Skincare is slowly moving from being something people turn to when there is a visible concern to something they think about as part of their everyday health and well-being. We are seeing a clear change in how people think about their skin today.
The focus should be on protecting the skin today so that you are not constantly trying to correct problems later. This does not mean adding more products to your routine. In fact, prevention often starts with getting the basics right. Understanding your skin, knowing what it needs and being consistent with a simple routine can go a long way. Our skin is exposed to different kinds of stress every day sunlight, pollution, changes in weather, air conditioning and even lifestyle factors. We may not notice their impact immediately, but consistent care becomes important over time. “This is why I believe skincare needs to become a habit rather than a reaction. Cleansing appropriately, moisturising, using sun protection and adding targeted products when required are simple steps, but their value comes from doing them consistently,” adds Mehrotra. A good skincare routine is not about having the maximum number of products. It is about knowing why you are using something and whether your skin actually needs it.
There is also a lot of information available to consumers today, which is positive, but it can sometimes make skincare more complicated than it needs to be.
The future of skincare, in my view, will be increasingly preventive. Consumers will move from simply treating visible concerns to understanding their skin better and taking steps to maintain its health over the long term.