Because …, apple executive reveals why he hates screen protectors: It makes my skin crawl.
Apple tried to find a balance between scratch resistance and long-term durability with Ceramic Shield 2, according to Marieb.
“Personally, when I see someone put a screen protector on their iPhone, it makes my skin crawl, because we work so hard to make beautiful front screens,” Marieb said. Tom Marieb said Apple has been working on new coatings that can protect the display from scratches while also making the surface resistant to wear over time. Many iPhone users put a screen protector on their phones as soon as they take them out of the box. But one Apple executive has admitted that seeing a screen protector on an iPhone is not something he likes. Tom Marieb, Apple ’s vice president of hardware engineering (the role that current CEO John Ternus once held), explained why during a recent group interview while discussing the company’s latest work on display durability. The two goals can be difficult to achieve together, he explained.