PC: 2022 Impact Report
The non-profit served over 3,000 students through 43 programmes across 15 cities in 2022, according to its 2022 Impact Report. The programmes operate in Title 1 schools and cover nutrition, fitness, wellness and community service. The report states that students performed more than 7,200 hours of community service during 2022. It also records the foundation’s work after the Uvalde shooting in May 2022, including a programme at Uvalde High School, a relief fund and a scholarship. The report states that 94% of students make healthier eating choices. The report says 95% of students in the programme get more exercise, and it notes that 70% of high school students do not meet the recommended daily amount of physical activity. Since students joined the programme, it reports that 75% improved their school attendance, 82% improved or maintained their grades, and 99% improved their school behaviour. It also reports that 93% developed more confidence, 100% of students stay in school, and 100% of 12th graders graduate. The report states that the tenth anniversary of the Mack, Jack & McConaughey fundraiser raised more than $10 million to benefit the foundation and four other organisations: Cure Duchenne, Dell Children’s, HeartGift Foundation and The Rise School of Austin.
The report presents these figures alongside statements from students, including Kimberly Romero of Juan Navarro High School, who describes the programme’s weekly “Mental Health Monday” reflection time. In the letter from Camila and Matthew McConaughey, the foundation says that after the Uvalde shooting, which took the lives of 19 children and two teachers, the families it met asked it to “make the loss of these lives matter”. Just Keep Livin Foundation was founded by Camila and Matthew McConaughey to support high school students through after-school programmes. The foundation was founded by Camila and Matthew McConaughey with the mission of empowering high school students by giving them the tools to lead active lives and make healthy choices for a better future. The report describes the organisation as a non-profit that implements after-school fitness programmes in inner-city high schools. It states that participating students have a safe place to work with fitness coaches and health experts. The nutrition component covers recipes for preparing healthy meals on a budget, outings to restaurants and farmers’ markets, cooking demonstrations with chefs, nutritionists and food banks, and healthy snacks and water at each meeting. For fitness, it lists learning to use weights and exercise equipment, setting safe and realistic goals, group sports and guided workouts such as yoga and Zumba. The foundation stayed true to its commitment to evaluate the long-term impact of its programmes. The foundation opened a programme at Uvalde High School, set up the Uvalde Relief Fund for grief counselling and other needs, and created the Uvalde Heart Scholarship with Converse for study at Texas A&M University–Corpus Christi. You use AI every day. Now get your AI Quotient. Take the AIQ test.
