Nagpur: In a bid to promote women’s entrepreneurship and provide a wider market for products made by women’s self-help groups (SHGs), Nagpur Municipal Corporation (NMC) will roll out special mobile sales outlets across the city during the Diwali festival.
Under the initiative, titled ‘Vikri Rath’, specially arranged vehicles carrying products manufactured by women’s SHGs will travel across all 10 municipal zones from Nov 3 to 6, making the products available directly to residents at their doorsteps. Mayor Neeta Thakre will inaugurate the initiative at 11am on Nov 3 at NMC headquarters in Civil Lines. You Can Also Check: Gold Rate in Nagpur | Silver Rate in Nagpur | Bank Holidays in Nagpur | Public Holidays in Nagpur | Petrol Price in Nagpur | Diesel Price in Nagpur | CNG Price in Nagpur | LPG Price in Nagpur Stay updated with the latest Nagpur news.
The civic body said the initiative aims to provide women’s self-help groups with direct access to consumers, eliminating the need to depend entirely on conventional markets and intermediaries. The initiative is being organised by NMC’s social development department under the Deendayal Antyodaya Yojana-National Urban Livelihoods Mission (DAY-NULM). The mobile outlets will operate between 10am and 8pm, offering citizens an opportunity to purchase locally made products during the festive season. Deputy mayor Leela Hathibed, standing committee chairperson Shivani Dani Wakhare, ruling party functionary Narendra (Balya) Borkar, municipal commissioner Vipin Itankar and other senior civic officials are expected to attend the launch. It is also intended to strengthen their financial independence by creating additional avenues for income generation. Download the TOI App.