Travis Kelce’s $90 million net worth in 2026 (Image Via Getty)
Travis Kelce signed his first NFL contract in 2013 for $3.13 million over four years. Thirteen years later, the Kansas City Chiefs tight end has built a portfolio that stretches from canned tequila to Formula 1, from a light beer company to a nationwide car wash chain. His $90 million net worth in 2026, per Celebrity Net Worth, is only partly explained by football. He co-owns Garage Beer with brother Jason, becoming the company’s largest investors in June 2024. Before Garage Beer, there was Casa Azul Tequila Soda in 2023, a canned cocktail brand built on real tequila rather than malt liquor. In October 2023, Kelce joined an Otro Capital-led consortium alongside Patrick Mahomes, Rory McIlroy, Anthony Joshua, and Trent Alexander-Arnold in a $210 million investment round into the Renault-backed Alpine Formula One team. The deal pushed Alpine’s total valuation past $1 billion. The $100 million podcast deal with Amazon’s Wondery, confirmed by Variety, CNN, and ESPN, is the clearest signal of what Kelce and his brother Jason built independent of football. The podcast ranked as the fourth biggest in the United States across all platforms in Q1 2024. His career NFL earnings now sit above $111 million, per Celebrity Net Worth, with a new three-year Chiefs extension worth up to $57.7 million signed in March 2026. From a $3.13 million rookie deal to a nine-figure podcast, a Formula 1 team, and a 9% stake in an American theme park empire, Kelce has done something most athletes never manage.
“It was just an opportunity to be part of a brand that I really enjoy,” Kelce told Forbes at the time. CEO Andy Sauer confirmed the brothers have “by far” the biggest ownership stake in the company. “Not only do I know how to get wins on the board, I also like to make sure everyone is having a good time anywhere I go,” he said in the brand’s announcement. “I am thrilled to lead an investor group and join forces with Patrick and the team at Otro Capital on this exciting venture with Alpine F1,” Kelce said in the official announcement.
That number feels almost quaint now. The rest is a story about a player who treated every offseason like a second career. The list is genuinely eclectic, and that’s the point. Travis Kelce has never chased one industry. Kelce took an equity stake ahead of Super Bowl LVII and became its ambassador. The Alpine F1 deal stands apart from everything else. Ryan Reynolds and Rob McElhenney were already in through their Maximum Effort Investments group. “Our shared passion for excellence and innovation forms the cornerstone of this partnership. He kept building after the game clock stopped.