itel has unveiled the Power 451, a new addition to its feature phone lineup, priced at Rs 1,699. This device aims to enhance the entry-level mobile experience by incorporating advanced technologies typically found in smartphones. Notably, it introduces AI Environmental Noise Cancellation (AI-ENC), a first for feature phones in India. This technology is designed to ensure clear voice calls in noisy settings, such as bustling markets and busy workplaces.
The Power 451 sports a 2.4-inch display, Bluetooth connectivity, wireless FM radio with recording, auto call recording, and expandable storage up to 32GB. It comes in stylish Blue, Green, Purple, and Black colour options, with a VGA camera and support for 10 regional languages. Massive 2500 mAh battery: Delivers up to 55 days of standby time with Super Battery Mode. AI ENC technology was introduced in feature phones by itel and we are continuing this further with Power 451. The phone also comes with a 1-year counter replacement warranty for manufacturing defects, reinforcing itel’s commitment to durability and reliability.
Commenting on the launch, Arijeet Talapatra, CEO of itel India, said: “Our focus has always been to bring meaningful innovations that solve real consumer challenges while keeping technology accessible for every Indian. The device also includes King Voice, a bilingual voice assistant that broadcasts messages and menu prompts in English and Hindi. Type-C charging support: Modern, universal charging convenience rarely seen in feature phones.

