United Airlines bans AI Agents from booking tickets; tell customers: We have a problem with …
“United is saying they don’t want to add yet another, and potentially even more powerful, intermediary than they already face in terms of Google search, price-comparison metasearch sites and online travel agencies,” he told CBS News. “Flight searches cost airlines money, and undoubtedly United wants to avoid the expense associated with the surge of AI bot flight searches.”
The US airline said on November 11 that it is restricting artificial intelligence agents from booking tickets, citing security risks and concerns that some actions taken by these tools could violate federal rules. United Airlines has banned AI agents from making flight reservations on behalf of travelers. The move comes as more people turn to AI agents to handle everyday tasks, including researching products, finding deals and making purchases. Tools such as Meta’s Muse and OpenAI ’s dots are designed to complete tasks on behalf of users, rather than simply answer questions.