Major markets, including Civil Lines, Katra and Chowk, remained packed with shoppers

Major markets, including Civil Lines, Katra and Chowk, remained packed with shoppers

A woman packs items while a child stands nearby at a roadside stall selling decorative festive items ahead of Diwali Celebrations at Chowk Market, in Prayagraj on Friday

Major markets, including Civil Lines, Katra and Chowk, remained packed with shoppers and vehicles, with traffic jams reported on roads leading to the commercial hubs. Automobile dealerships also reported a spurt in sales, with residents opting for both motorcycles and four-wheelers, said Anuj Agarwal. Stay updated with the latest Prayagraj news.

Amit, a shopkeeper, said the strong sales during Dhanteras continued into Saturday, indicating encouraging business during the festival season. Azmat Siddqui, owner of a jewellery showroom, said the Dhanteras rush had brought considerable cheer to traders. The rush brought cheer to traders, many of whom had been concerned about sluggish business in recent weeks. Decorative diyas brought from pottery clusters in Bengal and Gorakhpur were among the popular choices. Civil Lines, known for its electronic stores and branded garment showrooms, also witnessed brisk business. Jewellery and electronic showrooms remained particularly crowded, with traders stepping up advertising to attract buyers. Electronic gadget stores too recorded brisk business. Download the TOI App.

Prayagraj: Rising prices failed to dampen the Diwali shopping spirit in Sangam city, with markets witnessing a heavy rush till late Friday night and the buying frenzy continuing on Saturday, a day before the festival of lights. On Saturday, stalls selling idols of Lakshmi and Ganesh, along with earthen diyas in different shapes and sizes, attracted customers. The festive rush was visible across segments, including two-wheelers and cars, as those in the business of selling gold, silver and diamond jewellery witnessed a huge turnout of customers on Friday. Shops selling garments, gift items and electronic gadgets continued to witness the rush even on Saturday.

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