How Sophie Cunningham’s latest partnership connected her WNBA success with a deeper commitment to charity and communityGetty)
17, 2026, Once Upon A Coconut announced the WNBA guard as its newest brand ambassador. Cunningham addressed the partnership in the company’s announcement on August 17. In 2025, Cunningham became the focus of a fan-led fundraiser connected to WNBA fines. What started as a joke eventually raised more than $10,000. The fundraiser raised $10,182 from 171 donations, according to reports. Cunningham had also supported Ronald McDonald House Charities before, dating back to 2015.
Because the company donates 10% of its profits to charity, giving Cunningham a chance to connect her growing platform with a cause she already values, the deal stands out.
She said, “I’m proud to represent a brand so committed to giving back to the community. Sophie Cunningham has added another major partnership during a breakout year with the Indiana Fever. On Aug. The company plans to bring Cunningham into its broader marketing push as it expands into more retail locations and other consumer spaces. So, the partnership gives both sides something beyond a standard advertising campaign. Cunningham gets another national platform, while the brand gains a recognizable WNBA personality who already has a strong connection with fans. That charitable connection also has a history. Cunningham then chose to donate the money to Ronald McDonald House Charities instead of using it for herself. Her community work has continued through basketball. Cunningham has hosted youth basketball events and camps, giving young players opportunities to learn from a professional WNBA athlete.