Patrick Mahomes (Getty Images)
The partnership also brings attention to a remarkable detail from his personal life: the $362,000 Hublot watch he wore to Travis Kelce ‘s wedding in July. Mahomes shared the new Hublot advertisement on Instagram on October 13, 2026. Patrick Mahomes is finding new ways to expand his influence beyond the football field. As the Kansas City Chiefs prepare for another NFL test, the quarterback has unveiled a fresh commercial with luxury watchmaker Hublot, adding another major brand to his growing portfolio. With endorsement deals contributing millions to his annual income, Mahomes continues to build a business profile that extends well beyond his NFL contract. The commercial centres on his relationship with time, a fitting theme for a quarterback whose decisions can change a game in seconds. The Chiefs star explains how he learned to manage his schedule closely after entering the NFL. His approach reflects the discipline required to perform at the highest level while balancing football, family and business commitments.
“Whenever you step on that field, time slows down,” Mahomes detailed in the ad. “When I first got into the NFL, I came up with a schedule that got down to every single hour, every single minute.
Forbes projected that the quarterback would earn $86.8 million in 2026, making him the NFL’s highest-paid player on its list. Around $30 million of that total is expected to come from endorsements and other off-field ventures. His NFL salary accounts for nearly $57 million, supported by his eight-year, $504 million contract with Kansas City that runs through the 2033 season.
Mahomes’ latest campaign arrives as his earnings continue to attract attention. With another luxury partnership now in the spotlight, Mahomes is showing how his success in the NFL continues to create opportunities away from the game.