Travis Kelce(Image via Getty Images)
Jana Partners, a New York-based hedge fund, joined Kelce and other investors in acquiring a roughly 9% stake in Six Flags last October. The investment was then valued at around $200 million. Stay updated with the latest Asian Games 2026 news , check the Asian Games medal tally and complete Asian Games schedule .
The reported push for a potential sale marks a shift for investors who previously backed the struggling amusement park business. A sale could bring a change in ownership and direction, although no deal has been announced. The reported investor push also does not mean Kelce has personally called for a sale.
Now, Jana is reportedly urging the company to explore a sale, according to a new report. It features “360-degree rotating seats and head-first, face down drops,” a design that has drawn renewed attention amid the legal claims, according to the park’s website. “No ride like that should be allowed to exist,” Bulone told reporters, per CNN. The company told local outlet KABC that X2 “remains closed at this time.
Six Flags is facing growing pressure on two fronts, with its financial future and ride safety under scrutiny. An investment group that includes Kansas City Chiefs star Travis Kelce is reportedly pushing the theme park operator to consider a sale. The development comes as lawsuits over alleged brain injuries linked to its X2 roller coaster at Six Flags Magic Mountain add to the company’s challenges. For Kelce, whose childhood memories are tied to Cedar Point, the latest developments put a personal investment in the spotlight. The move comes as Six Flags navigates business challenges and legal claims that could add further pressure on its leadership. Kelce’s involvement with Six Flags was driven in part by his long-standing love of amusement parks. The Chiefs tight end grew up visiting Cedar Point in Ohio, making the investment a personal milestone. He celebrated the deal on Instagram last October, writing, “Couldn’t pass up the opportunity to continue the tradition and make Cedar Point and Six Flags even more special for the next generation of families! Kelce also expressed excitement about the partnership, saying, “Excited to partner with JANA Partners as an investor in Six Flags. So crazy to even imagine this is real, but you gotta love it when life comes full circle. However, the investment comes at a difficult time for the amusement park operator. Six Flags is facing lawsuits from three people who allege they suffered serious brain injuries after riding X2 at Six Flags Magic Mountain in California. Join conversation Share your thoughts in the comments Be respectful · TOI community guidelines The ride is known for its rotating seats and steep, head-first drops. Attorney Christopher Bulone, representing injured riders, criticised the attraction while announcing the lawsuits Tuesday. The allegations have raised questions about ride safety, though they remain claims in ongoing litigation. Six Flags has declined to comment on the pending cases. The lawsuits add another challenge for Six Flags as investors weigh its future. For Kelce, the situation places a high-profile investment tied to childhood memories under an increasingly intense spotlight. Get the latest Sports News and Live updates. Download the TOI app.